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The New Real

Active

Description

The New Real is a research hub for artificial intelligence, creativity and futures, established in 2019 as the public programme of Experiential AI at the University of Edinburgh, where it sits between the Edinburgh Futures Institute and Edinburgh College of Art and works in partnership with the Alan Turing Institute and Edinburgh's festivals. Under its Doing AI Differently initiative it treats arts and humanities perspectives as integral rather than supplemental to the development of artificial intelligence, producing AI-driven artworks, a magazine and the New Real Observatory, a platform combining climate modelling and machine learning. It is funded through UK Research and Innovation, by the Arts and Humanities Research Council and the Engineering and Physical Sciences Research Council, together with Creative Scotland, the Scottish AI Alliance and the Data-Driven Innovation Programme.

Currently active

Yes

Offers funding

No, this infrastructure does not provide funding.

Founding year

2019

Contact details

Edinburgh Futures Institute
1 Lauriston Place
Edinburgh
EH3 9EF
Website: https://newreal.cc/
Public email: newreal@ed.ac.uk
  • @newrealcc
  • newrealcc
  • @newrealcc

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Categorisation

Type

  • University-based infrastructure
  • Hub

Tags

  • Design tag
  • Cultural studies tag
  • Museum studies tag
  • Digital humanities tag
  • Policy tag
  • Media studies tag
  • Creative industries tag
  • Artificial Intelligence (AI) tag
  • Art and Artificial Intelligence (keyword) tag
  • Creative AI (keyword) tag
  • Arts management (keyword) tag
  • Responsible AI (keyword) tag
  • AI and society (keyword) tag

University affiliation(s)

University of Edinburgh
Edinburgh

Partner Infrastructures

Alan Turing Institute

The Alan Turing Institute, headquartered in the British Library, London, was created as the national institute for data science in 2015. In 2017, as a result of a government recommendation, artificial… read more about Alan Turing Institute

London

Edinburgh Futures Institute (EFI)

The Edinburgh Futures Institute challenges, creates, and makes change happen. The Institute is focused on tackling today’s increasingly complex issues by bringing people and disciplines together… read more about Edinburgh Futures Institute (EFI)

Edinburgh

Additional Partnerships

Edinburgh International Festival; Edinburgh Science Festival

Last modified:

2026-07-13 06:59:37

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